easy-watches.com

As a long term Seiko watch enthusiast…

As a long term Seiko watch enthusiast and collector…I initially had reservations buying from Easy Watches. Not for any other reason beyond their Trustpilot customer reviews, and for what AI advised as a trusted seller - the AI response I received was clearly based around the customer reviews. I was also a little sceptical of Easy Watches prices, they slightly undercut other similar grey market Seiko e-tailers. Sometimes, a low price can be too good to be true…But my biggest concern remained. Do Easy Watches sell counterfeit watches as some of their customer reviews state?Prior to purchase, I contacted customer service requesting information on their sourcing channels. I did not get a response. But as their prices are so keen, I went ahead and purchased a Seiko 5 Sports Black Grape model SSK001K1 applying a discount code. The transaction on my credit card said Vario Marti Limited which rang alarm bells. Surely a purchase from Easy Watches should show as such on the transaction?I waited for my watch to arrive, I don’t believe Easy Watches hold stock in the UK. I received notice that my watch had been collected by the Courier earlier than the estimated arrival. Easy Watches use EVRi. My watch sat in EVRi’s depot for over a week before being processed and dispatched for delivery. I chased EVRi daily; they are hopeless and you can’t get to speak to a human, they have a chat bot, and emails receive automated responses. Anyway, my watch arrived 10 days from being collected, but at least it did materialise. I did contact Easy Watches regarding the delayed delivery and I was contacted by Linda who was very supportive and helpful. Her intervention did seem to force EVRi into action. I unpacked my new Seiko with slight trepidation believing the “counterfeit watches” accusations on their reviews. But I needn’t have worried. I consider myself well experienced handing many hundreds of watches in my time, and have confidence in my ability to identify a fake or illegitimate watch, especially with the Seiko brand. Suffice to say, I have no concerns about the legitimacy of my 5KX GMT. Seiko have several manufacturing facilities across Asia, and watches produced in these facilities do slightly vary. But all are made to the same vertically integrated standards. Packaging and paperwork can widely vary too for different markets. The Acid Test:I have other 5KX GMT watches in my collection, some bought from trusted grey market sellers, others from Seiko authorised dealers. I have compared my Easy Watches supplied SSK to the others in my collection and there is nothing whatsoever causing doubt about my watch being anything other than a genuine Seiko. I’m not naive. I scored Easy Watches four out of five for the inconsistent communication (they never answer the phone, or didn’t to me anyway!) And the poor delivery experience I endured. Other than that, my purchasing experience was fine. Linda is very polite and assistive, if you hear back from her. Perhaps she manages correspondence single handed? Who knows.But if you have concerns about receiving counterfeit goods buying from Easy Watches, don’t have. They would be taking a massive risk bringing counterfeit goods across the UK boarders if their products were fake. Their website states 100% genuine watches; as a customer, I am confident this is upheld. I have no doubt my Seiko was sourced from China, but Seiko produce watches in China. And that’s what you get. A Chinese made legitimate Seiko. I am happy and confident to stand by this from my experience and research. Give Easy Watches a chance. They are slow to respond and deliver, but you can’t argue with their prices. You get a genuine watch if you’re prepared to wait patiently.

Date of experience: Mar 14, 2026