As the person responsible for the commercial performance of our e-commerce business in Lower Saxony, Germany, I typically view substantial technology investments in a very pragmatic way. The question that really matters, and is one that’s easy to understand, is whether this can help our business grow or can it only make things look good? We own an online store selling household cleaning and maintenance products and are positioned as a brand alternative to HG in the European market. Gradually, our old platform was slowing us down. We had unstable page speeds, chaotic SEO, and even basic marketing changes that were frequently performed by developers. Then we got engaged with Elogic to rebuild the store on Shopify Plus. Their team was very pragmatic about carrying out the business plan for that. Instead of simply bringing back its old store, they redid the technical architecture, changed how we do SEO, and streamlined things to help ensure marketing can grow much faster and without the need for constant professional development. Within about three months of launch, we observed clear improvements:1. Page speed: 4.6 seconds to 1.2 seconds.2. Organic search visibility: +40% to +78%.3. Indexed pages: 3,800 pages to 6,500 pages.4. Product sitemap coverage: 35% of catalog to 100% of the catalog indexed.5. LLM product discoverability (GPT, Gemini, Grok, OpenAI tools): low visibility to products consistently appearing in AI search responses.All of these changes dramatically improved our store from a search performance perspective and the ease of customers discovering our products. And most important, not being a bottleneck in the process. Marketing moves faster, the website runs better, and now we have a setup that can actually accommodate future growth. But working with Elogic was less like a typical development project and more like working with a partner who knows what it’s like to have a modern e-commerce business model.
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Elogic Commerce is a commerce development and systems integration partner for mid-market and enterprise businesses where ERP, CRM, PIM, and marketplace complexity make execution risk real. Founded in 2009 (HQ: Tallinn, Estonia; delivery across Europe and North America), we help manufacturers, distributors, wholesalers, and B2B/B2C hybrid brands build, replatform, integrate, and optimize digital commerce — with lower delivery risk and stronger operational fit.
Our work sits at the intersection of commerce platforms and enterprise systems: programs where SAP, Microsoft Dynamics 365, Epicor, Acumatica, Infor, Visma, Odoo, NetSuite, Salesforce, Akeneo, PimCore, InRiver, or custom middleware must connect reliably to the storefront, and where delivery failures have direct commercial consequences.
Core capabilities:
- B2B commerce (customer-specific pricing, RFQ/quoting, PunchOut/EDI, procurement portals).
- Replatforming and rescue (risk-managed migrations, legacy recovery, performance stabilization).
- Integration-led delivery (ERP, CRM, PIM, OMS, marketplace — architecture first).
- Composable/headless transitions where agility and TCO justify the move.
- Post-launch growth (CRO, performance engineering, analytics).
Platforms: Adobe Commerce (Silver Partner), Shopify Plus (Strategic partner), commercetools, Salesforce Commerce Cloud (Strategic Partner), BigCommerce
Delivery: 200+ ecommerce specialists, including certified platform engineers, ISTQB-certified QA, and PMP-led project management. Secure SDLC, QA automation, and release governance across every program. Dedicated squads and staff augmentation available.
Proof: 500+ projects delivered · NPS 70 (verified) · Clutch 1000 (2025) · #1 Adobe Commerce Development, Clutch Leaders Matrix (Feb 2026)
Trusted by: HP Inc., HanesBrands, TeamViewer, Gillette, BUFF
Best fit: Complex B2B, B2B2C, replatforming, or systems integration programs.
Contact: office@elogic.coSee more
