Once a great brand, now the materials are poor quality & no amount of spin can change this. Sizing? A nightmare. Charge £7 just to ‘process’ an online return. I’ve got some truly exquisite pieces from years ago but the style is not there. A lot of the clothes are childish bright tat. Expensive though.No customer service online. I wanted to add to my collection this autumn but there’s not much to choose from as they’re churning out the same clothes every year. Each year, the quality is lower, prices higher. Stick-thin models wearing multiple layers to achieve a look that is No way representative of their customer base. Years ago, I was a devotee of Boden but dropped them due to their lack of style. The website? A nightmare to navigate. Clothes launched on random dates depending on where in the world you are based. DECLINING.No amount of their ‘Gudrunistas’ Will keep this brand afloat if they don’t get their act together
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