Too many high cost, niche and expensive items. Not enough of the everyday stuff that most of us working NHS staff can actually afford. Things like 20% off a box of wine that are double or triple what I would normally pay for wine in the supermarket is pointless. Most band 5/6/7 nurses don't buy £20 bottles on a regular basis or designer label clothes straight from the designer, a lot of the shops/brands I haven't even heard of but then I don't live in a city. I find it a bit out of touch for the cost of living and the audience.
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