An excellent free introductory course into marketing pet photography was offered to those that were interested. The face to face online sessions were extremely interactive and delivered the aims of the sessions plus were extremely light hearted. In my opinion, a photographer tends to be good at their photography but not necessarily at everything that needs to go with it eg marketing. Many strategies were outlined around social media but not forgetting other ways of attracting clients. The interesting myth that was busted was that a photographer's income was not a reflection on the amount of followers they have on social media. The Facebook group is extremely interactive and friendly and the more you put into it the more you get out. Ina is certainly very supportive of anyone interacting with the business. No question is out of bounds. I would certainly recommend this freebie training and have now happily signed up to a further course. I am at the start of my business journey but others are already established business owners and have still found the course to be extremely helpful with a way to develop their marketing skills to further their income.
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Ina J Photography is a Canberra-based pet photographer, creating timeless, outdoor portraits for pet parents who want to celebrate their animals as family, not just pets.
Ina focuses on relaxed, natural sessions and finished artwork designed to be displayed and treasured for years. Ina work closely with clients to create images that feel personal, meaningful, and true to their connection with their dog (or dogs).
Ina also supports established pet photographers who want their businesses to feel as steady and intentional as the work they create. Ina J Photography helps other photographers install a simple, repeatable booking system, one that brings in the right clients without relying on hustle, daily posting, or salesy tactics.See more