I wish I could've given their Spotify Growth Formula program a better review. It's a comprehensive program. Ryan is quite helpful. You will learn how to effectively gain attention through FB Ads and build Spotify followers. I completed the full program, checked off all the boxes, applied everything correctly to a tee. In fact I was widely acknowledged as the #1 contributor. They have a helpful FB group where you can offer contributions of your knowledge to other students as well as ask Ryan direct questions. Everything was working. Public feedback on the original songs were great. Listeners were growing for several months. However, there is a caveat: it only works as long as you continue to pay for FB daily ads. Indefinitely. You will also need to regularly perform live shows of your song releases to coincide with the timing of new releases. Does not matter how good your product is. As soon as you stop paying for FB ads, all your listeners will evaporate returning to where you started from. I plan to return to SGF only whenever I have a strong new release and also plan to follow up with a string of live shows. The good thing is you pay only one-time and will have access to the program for life. Unless you are planning to live perform frequently AND are willinging to pay a minimum of $12- $15 per day ($360 - $450 per month) for ads indefinitely, save your money. Go for this program if money isn't an object for your music marketing goals and you have "deep pockets" (and expect to constantly be "feeding the beast") and where you carefully can plan live performance dates to coincide in timing with at least some of your song releases. Otherwise anticipate the reality that your Spotify listener gains will only be temporary.
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The Indie Music Academy is an online school for musicians.
