I am not ordinarily inclined to leave one star reviews, however this experience warrants reflection. As an Australian consumer preparing to launch a new venture domestically while simultaneously establishing a C Corporation in the United States, I had scheduled an appointment for 1:30 a.m. my time. Thirty minutes prior to the meeting, it was cancelled without discussion on the basis that the representative determined my business was not suitable.
What is concerning is that this conclusion appears to have been reached without a meaningful understanding of what my business actually facilitates. The current website is temporary and does not fully represent the scope, structure, or total addressable market of the venture. A brief preliminary call consisting of four or five targeted questions would have provided sufficient context to assess suitability in a professional and respectful manner.
The decision to cancel without conversation reflects, at best, a short sighted and inefficient evaluation process. If the volume of business allows for such dismissals without engagement, that is of course a strategic choice. However, from a commercial perspective, informed assessment typically precedes rejection.
Professional courtesy and due diligence are rarely inefficient investments.
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