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Danish-American founder Jannik Olander started Nialaya as a tribute to a Shaman he met on a life-changing journey through India. Inspired by spiritual insight and a deep belief in energy healing, he returned to Los Angeles with a vision: to create meaningful jewelry that channels personal power and intention.
Rooted in a “Handmade in Hollywood” ethos, every Nialaya piece is crafted by hand in the brand’s Los Angeles studio using carefully selected pearls, gemstones, beads, sterling silver, stainless steel, leather, and precious stones. What began as a small collection sold to a renowned boutique in Beverly Hills quickly caught the attention of Hollywood’s elite. Nialaya soon became one of the most celebrity-endorsed jewelry brands in the world.
Since opening its flagship store at 8215 Melrose Avenue in 2010, Nialaya has grown into a globally recognized name. From Los Angeles to Tokyo, its bold, boho-luxe designs have become symbols of individuality, style, and spiritual depth — more than jewelry, they are statements of purpose.
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