I was first introduced to Rastah by my cousins when I was 18. At that time, I didn’t really have the money to spend on clothing like that but I wanted it badly enough that I started saving little by little. When I finally bought my first piece that was it I never looked back. I still laugh when I think about how happy I was after using a first time discount code through a different email feeling like I’d somehow cracked the system. It was a small thing but it meant a lot to me back then.Yesterday reminded me why my connection with Rastah feels so personal. There were no riders available and I really wanted my order the same day. Instead of turning me down, Daniyal made an exception and let me pick it up myself. On a whim, I asked if I could see the warehouse and instead of a straight no, he talked it through and suddenly I was standing inside Rastah’s production house. It honestly felt unreal. When I asked about a bandana that wasn’t even available, Ahmer made another exception and had one made for me. He also gave me a proper tour and everyone I met was incredibly kind and welcoming. I got to meet Rimsha, one of the designers and we exchanged ideas, which was a whole experience on its own. I also met Moiz, and after talking to him, it completely made sense why the brand is called Rastah, He made me try different pieces and guided me about the story behind those pieces every person there is truly on top of their game. I’ve worn Rastah in three different countries, to countless summits and scientific conferences, and it always gives me confidence and the best compliments. More than anything I feel proud and honoured to represent my country through it. None of this would’ve happened without Rastah and the people behind it especially Daniyal, Moiz, and Ahmer, Rimsha and Habib bhai who made this experience unforgettable.
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