ASIC sends notifications to all business name holders. This company has taken it in their own right to scrape the entire business name database and send official looking letters. I got conned by these letters. Now I realise it’s junk mail, but comes across as official. Ignore these letters folks, you can renew with ASIC 30 days prior to expiry for half the price.
Claim your business profile now and gain access to all features and respond to customer reviews.