I ordered flowers assuming that they would be handed over as surprise. In my case, the person receiving the flowers received a phone call around 10h, requiring if she was present. The flowers where then delivered around 17h.
First of all, with this logistical inquiry the charm of receiving flowers is partly spoiled. Secondly, given the large time gap between phone call and delivery, the person receiving the flowers started to worry if it was a bad joke.
Suggestion: Why don't you include a field with the ordering information whether it's ok to contact the receiving person upfront?
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