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Rule #1 Investing is a U.S.-based financial education company that teaches long-term, value investing principles. The approach is built around the idea often described as the first rule of investing: don't lose money.
Founded by investor and author Phil Town, Rule #1 Investing provides educational programs designed to help individuals understand how to evaluate businesses and make disciplined investing decisions. The education is inspired by Warren Buffett's value investing and is intended for self-directed learners seeking a structured way to think about investing, rather than short-term trading.
The company offers in-person and virtual learning experiences, including the Rule #1 Investing Workshop, along with online educational resources.
Rule #1 Investing’s methodology is centered on the Four M’s framework—Meaning, Moat, Management, and Margin of Safety—which guides learners through a repeatable process for analyzing companies and understanding valuation principles. These ideas are also reflected in Phil Town’s published work, including the Rule #1 book.
Rule #1 Investing serves a global audience of beginner and experienced everyday investors who want clear, principles-based investing education delivered in plain English. All offerings are educational in nature and do not provide personalized investment advice or guarantees.See more
