We’d been trying to figure out how to make outbound feel less… spray and pray. Our SDR team was already sending videos, which worked, but recording a brand-new video for every single prospect just wasn’t sustainable. I was shocked by how real the AI personalization feels. You record one strong core video, and it dynamically personalizes it for each prospect. It says their name, pulls in their website, and genuinely looks like you recorded it just for them. It doesn’t feel robotic or stitched together.Once we rolled it out across email and LinkedIn, we saw a 36% lift in conversion rates. Actual replies. Prospects reference the video. They comment on the site background. It immediately shifts the conversation to “okay, I’ll engage.”From an ops perspective, it slotted right into our existing stack without any headaches. (HubSpot | Instantly| HeyReach) The team adopted it quickly. If you’re running outbound at any real volume and still relying on text-only emails, you’re leaving engagement on the table. This was one of those small shifts that made a measurable difference for us.
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Sendspark is a video outreach tool focused on helping businesses especially sales, marketing, customer success, and internal teams create and share personalized videos at scale.
Sendspark can integrate with many tools such as Apollo, HubSpot, Lemlist, Instantly, Salesloft and more.
This makes it incredibly easy to add personalized videos into existing outreach workflows without changing how your team already works.See more
