EXPENSIVE!!! Shopify likes to market themselves as a SMB friendly platform but with all the extra features you will need your monthly bill will skyrocket pretty quickly. Even simple features like reviews are incompetent so you have to get a plugin to sort it out for you. Of course, all those plugins are billed with your Shopify subscription and there is no easy way to see how much you are paying to what plugin. Very sneaky if you ask my opinon!!!Also, these plugins you install leave residiues within your template files which means they need to be manually cleaned every so often. Especially at the setup phase of your site when you are trying out a few different things.You'll have to hire a developer if you don't know what you're doing and that's another cost.NOT SO FRIENDLY FOR SMALL BUSINESS!!!
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