It was interesting section setting the right principles before starting to create a course
My learnings:
Need to identify one core message or value which you want people to know you for to be hard in this noisy world.
Brand is reputation or trust for a product
Focus on delivering high value product which you are proud to sell and people will be ready to pay premium
Criticism can be handled with acceptance that you cannot please everyone
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Siddharth Rajsekar is the founder of the Internet Lifestyle Hub, one of the world's largest communities for coaches, teachers, experts, and consultants with over 30,000+ paid members. He is on a mission to redefine our broken education system by creating vibrant learning communities