I absolutely adore this brand. Every piece I've purchased has become a staple in my wardrobe. My black twill tailored wide-leg trousers are a favorite; I wear them frequently and always receive compliments. The material's quality shows they are well-made, and I'm more than happy to invest in good quality clothing that lasts. The customer service is great; I've had no issues with the few items I've returned over the years. My only regret is not buying their green bomber jacket last summer.
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Businesswomen, Stylists, Mothers, Friends; we are each other’s supporters, advocates and admirers. WE ARE THE BRAND.
Based in London, WAT THE BRAND takes design cues from co-founders Sarah Ellis and Philippa Ross who have a collective twenty years of experience working in fashion, styling and brand building. Together with Nicky Green, an expert in retail with experience in fashion spanning 15 years, the 3 women came together and in 2021 founded, WAT THE BRAND – a natural extension of Sarah and Philippa’s fashion and lifestyle platform, We Are Twinset.
Inspired by friendship and the confidence Sarah and Philippa both found through clothes, the label champions women at ease with their personal style. The ambition? To make women feel happy, fearless, empowered and unapologetic whenever they wear WAT THE BRAND.
Bringing together Sarah and Philippa’s understanding of colour, shape and styling and Nicky’s ability to deliver, WAT THE BRAND promotes effortless, classic pieces. Each capsule collection is concise and designed to exist beyond trends. This philosophy of essential, luxe and ease informs the kids collection too.See more
