Contractors, prior to engaging with Angi, you need to know that when you pay for ads your potential customer will then be offered an additional eight or 10 companies from which to choose. Moreover, over the course of the next week, your potential customer will receive text messages and emails from Angi proper advertising your competition. This is vital information that is not disclosed to you. It would behoove you to understand how their algorithms work and how your company is chosen, and advertised, and how your competition is advertised simultaneously. For example, when a consumer logs onto Angie and requests services and your company is advertised as one of three from which to choose, the next page to which your potential customer is directed advertises several additional companies. Moreover, that potential customer will then get inundated over the next couple of days with several texts and emails advertising even more competition.Additionally, from a consumer perspective, this can be very confusing because contractors work hard to maintain a stellar reputation and a good standing with Angi. Therefore, when you as a consumer are offered additional companies from which to choose, you, do not know if these companies have met the same criteria of Angi’s merit-based system. For example, the additional advertised companies had far less reviews. This can be confusing, and detrimental, to you the consumer.
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Angi is your home for everything home—a comprehensive solution for all your home needs. From repairs and renovations to products and financing, Angi is transforming every touch point in the customer journey. With over 25 years of experience and a network of nearly 250,000 pros, we have helped more than 150 million people with their home needs. Angi is your partner for every part of your home care journey.See more
