I have been working with AVID, mostly Media Composer, for more than 20 years. I can fix or bypass most of the issues of AVID's software, so the only technical support I need is to activate the license. It used to be very simple - you call the number, explain the issue, and you get it resolved in 15 min top. Now, emailing back and forth takes up to two days. I understand that AVID is trying to save money on support, but if you are a company that can not activate the license for two days ....you move to another company.
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Avid Technology is an American technology and multimedia company founded in August 1987 by Bill Warner, based in Burlington, Massachusetts.