This company, once held in high regard, is now viewed as greedy and disconnected from its player base. They appear to be exploiting their past successes without regard for the loyal customers who helped build their reputation. A recent incident involved relocating a game server without communication, leading to increased latency for users and an inconvenient time zone change. Their response was merely an acknowledgment of their oversight. They continue to accept payments for subscriptions without offering refunds. Their customer support seems automated and lacks genuine assistance, reflecting the disappointing quality of their recent releases. While the company may have significant financial value, its treatment of dedicated players is unacceptable and unsustainable. If this trend continues, serious consequences may arise. They seem completely out of touch with the community that once supported them.
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Blizzard Entertainment, Inc. is an American video game developer and publisher founded on February 8, 1991 under the name Silicon & Synapse by three graduates of UCLA, Michael Morhaime, Allen Adham and Frank Pearce. Based in Irvine, California, the company originally concentrated primarily on the creation of game ports for other studios before beginning development of their own software in 1993 with the development of games like Rock N' Roll Racing and The Lost Vikings.
In 1994 the company became Blizzard Entertainment Inc before being acquired by distributor Davidson & Associates and later by Vivendi. Shortly thereafter, Blizzard shipped their breakthrough hit Warcraft: Orcs and Humans. Blizzard went on to create several successful PC games, including the Warcraft, Starcraft and Diablo series, and the MMORPG World of Warcraft.
On July 9, 2008, Activision officially merged with Vivendi Games, culminating in the inclusion of the Blizzard brand name in the title of the resulting holding company, though Blizzard Entertainment remains a separate entity with independent management.[3] Blizzard Entertainment offers events to meet players and to announce games: the BlizzCon in California, United States, and the Blizzard Worldwide Invitational in other countries, such as Paris, France and Seoul, South Korea.
(Source: http://en.wikipedia.org/wiki/Blizzard_Entertainment)See more