I'm extremely dissatisfied with the service and quality of my bike, which cost me £2,400. After a battery failure, I had to purchase a new one for over £400. Due to supply issues, I've waited six months for the replacement with no updates. The company has ceased communication entirely, leaving me with a bike that has been unusable for eight months. They also admitted to a recall on my bike's frame but are prioritizing repairs based on usage, leaving my unsafe bike at the end of the line. This is far from a premium experience; it's poor customer service and a lack of support when issues arise. I regret this purchase and would not recommend this company.
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Founded in 2017 in Brussels by Adrien Roose, Karim Slaoui, and Tanguy Goretti, Cowboy is redefining urban mobility with the world’s most connected e-bike. Designed for city riders, Cowboy bikes combine sleek design, AdaptivePower™ technology, and smart app connectivity for a seamless, intuitive ride.
With models like the upright Cruiser and versatile Cross, Cowboy serves riders in over 2,500 cities across Europe. As the first e-bike company to earn B Corp status, Cowboy promotes sustainability through its Circular Program of refurbished bikes.
Recognized with multiple Red Dot awards, TIME’s Best Inventions, and Wallpaper*’s Most Revolutionary Personal Transport, Cowboy continues to push the boundaries of e-bike innovation.
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