I have been a dedicated subscriber for nearly 20 years, starting right after university. Throughout my career in building businesses and working globally, the publication has consistently provided valuable insights. However, my concern lies not with the price hikes themselves, but with the pricing structure that disadvantages long-term subscribers. Upon reviewing my household subscriptions, I found that new subscribers are offered rates up to 60% lower than what I have been paying for years. I have no desire to negotiate or chase after promotional rates, and I do not appreciate feeling penalized for my loyalty. Therefore, I have made the decision to cancel my subscription.
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