helloprima.co.uk

4.3
4.3 Based on 160 reviews

Prima’s been delivering great value car insurance since 2015. Originally founded in Italy, it’s now trusted by over 2.6 million drivers across Europe. Expect one comprehensive yet easy-to-understand policy. And if you ever need help, there’s a London-base...

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Doug Kelly
Quick and Easy Quote Process

I received a quote through a comparison service that looked great and included everything I needed from my insurance policy. It only took seconds to answer a few questions on the website, and the policy was completed and purchased swiftly. The process was very efficient, with no unnecessary information to input. Outstanding!

5
Date of experience: Dec 25, 2025

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Business Details

  • Prima’s been delivering great value car insurance since 2015. Originally founded in Italy, it’s now trusted by over 2.6 million drivers across Europe. Expect one comprehensive yet easy-to-understand policy. And if you ever need help, there’s a London-based support team and 24/7 claims line.

    Find out more about us at helloprima.co.uk

  • language https://helloprima.co.uk

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