We love Life is Good. Half of my husband's closet is Life is Good shirts, so we were excited to check out this store in Gatlinburg. Life is NOT good at this store however. We walked in at 7:40 (store closing time was posted at 8). We have never felt so uncomfortable shoping at a store. There was a woman standing in the doorway clicking the deadbolt back and forth as a passive agressive way to let us know they were closing. If they were going to close, it would have been better to tell us nicely instead of the passive agressive behavior/bad looks. My husband told the woman in the store that we felt really uncomfortable and asked what time they close and if they even wanted us there. She told us they close between now and 8. Based on other reviews I have read, it looks like others have the same experience with inconsistent closing times and rude service. There were multiple shirts we may have purchased but we have never felt so unwelcome in a store and told them how rude we thought they were as we were leaving. This store is truly the oposite of the brand's core value of "spreading opitimism."
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The Life Is Good Company is an American apparel and accessories wholesaler, retailer, and lifestyle brand founded in 1994 and best known for its optimistic T-shirts and hats, many of which feature a smiling stick figure named Jake and the registered t...