I recently switched my dog to this food as they were experiencing significant itching and skin sensitivity. The change has made a noticeable difference. The scratching has decreased, and their skin appears much calmer now. I also had a wonderful experience with the customer support team; they were very helpful and responsive regarding subscriptions and deliveries.
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Omni is a vet founded brand that makes allergy friendly (novel protein) food, treats and supplements for pets. In February 2025 Omni appeared on BBC1 Dragons' Den and secured investment from Deborah Meaden and Stephen Bartlett.