I am astonished that BSKYB can charge £15.99 for renting a movie and other such hideous prices for a cinema releases and they expect customers to pay this. I am aware that there are copyright, royalties and profit factors to be considered and these are determined by the major distributors but we are in unprecedented times and BSKYB need to be acutely aware of customers who are most likely experiencing financial hardship at the moment so there needs to be a conscious decision about pricing for the sake of profitability???Not acceptable!! 😡😡😡
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