Don't understand why trader joes is so popular. Small and jammed parking lots, limited selections, not so convenient locations, and average prices. If I want convenience, I would walk 5 minutes to my local Safeway. If I want best prices, I could drive to Costco. If I want huge selection, I could also go to Safeway. Some might like the vibe, but to me, I go there to get what I need, not to indulge in a club.
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Trader Joe's is a neighborhood grocery store with amazing food and drink from around the globe and around the corner. Great quality at great prices. That's what we call value.
