byrotation.com

3.5
3.5 Based on 160 reviews

The UK's leading peer-to-peer fashion rental app. Hire luxury designer clothes and accessories from top brands in London and the UK....

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Average Rating

3.5

/
5

160 Reviews

5 Star
61%
4 Star
1%
3 Star
2%
2 Star
3%
1 Star
34%

All Reviews

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Review Time

alyssa dinoto
Horrible customer service and renter behavior allowed. A renter stole a Gucci jacket from me in Dece

Horrible customer service and renter behavior allowed. A renter stole a Gucci jacket from me in December while I was traveling for the holidays. Upon my return home this month, I discovered the item was never returned to me. I immediately messaged the renter regarding this on 2/13 and noticed she had not been active lately. Graciously, I gave her 10 days to respond before contacting by rotation on 2/23. The agent essentially told me “oh well” that my item was never returned since it was not reported within 7 days. Their policy posted online states clearly that if communication issues with the renter go beyond 7 days, to open a dispute and they will contact the renter, which they did not do. Additionally, ground shipping within the US can exceed 7 days alone, so that’s an impossible request. All they did was pretty much agree that I was screwed. I then asked for contact information for the renter to proceed with a police report and mail fraud report since they were no help and was told they would give it to me, but the agent ended the conversation thread with no information given. They have not offered to charge the renter, contact the renter, or do anything in accordance with policy. If lenders cannot go on vacation in fear of not reporting a stolen item within 7 days, a MAJOR policy update is needed. Avoid this app at all costs they encourage nothing but scammers!!!!

1
Date of experience: Mar 01, 2026
Katy Proctor
Great website

Great website. Perfect for finding outfits for events

5
Date of experience: Feb 24, 2026
Kadz
Was simple but needed

Was simple but needed

5
Date of experience: Feb 14, 2026
alyssa dinoto
App allows renters to steal

Horrible customer service and renter behavior allowed. A renter stole a Gucci jacket from me in December while I was traveling for the holidays. Upon my return home this month, I discovered the item was never returned to me. I immediately messaged the renter regarding this on 2/13 and noticed she had not been active lately. Graciously, I gave her 10 days to respond before contacting by rotation on 2/23. The agent essentially told me “oh well” that my item was never returned since it was not reported within 7 days. Their policy posted online states clearly that if communication issues with the renter go beyond 7 days, to open a dispute and they will contact the renter, which they did not do. Additionally, ground shipping within the US can exceed 7 days alone, so that’s an impossible request. All they did was pretty much agree that I was screwed. I then asked for contact information for the renter to proceed with a police report and mail fraud report since they were no help and was told they would give it to me, but the agent ended the conversation thread with no information given. They have not offered to charge the renter, contact the renter, or do anything in accordance with policy. If lenders cannot go on vacation in fear of not reporting a stolen item within 7 days, a MAJOR policy update is needed. Avoid this app at all costs they encourage nothing but scammers!!!!

1
Date of experience: Feb 13, 2026
Lizzi
Very easy exchange between myself and…

Very easy exchange between myself and the renter! The bag I rented was also great and a straight forward experience!

5
Date of experience: Feb 06, 2026
Fifi
Always a pleasure!

5
Date of experience: Feb 04, 2026
Heather Curtis
Just works

Just works! Easy to navigate

5
Date of experience: Jan 30, 2026
faye taylor
Absolutely disgusted at my recent…

Absolutely disgusted at my recent experience with this company and lender who I won’t name but wish I could. I ordered a ski jacket which failed to arrive in time for me going skiing - fine, it happens, disappointed but move on. Which I would have if the lender hadn’t of hassled me to try collect it whilst I was still away, rocked up at my house the day I got back, only to find out that the item was never actually delivered. Threatened me with the cost of the item despite the item never arriving, held onto my money, despite the fact I never received the item, until a point that she could find out where Royal Mail had delivered it (like that’s my issue). Byrotation condoned this which was shocking to me given there was zero liability on my part. They offer no protection to renters. They will take and hold your money to protect lenders with no date for release. Oh and they expect you to sort out th return out of pocket if/ when the item finally arrives (which it still hasn’t). I’m appalled and won’t ever rent again!!

1
Date of experience: Jan 28, 2026
Jemma S
Straightforward Listing Process

I found the uploading and verification process really straight forward. Always happy to support a female founder in an incredibly innovative business. Especially as we need to turn away from over-consumption and towards sustainability. Now to get the rentals in and make some ££££ !

5
Date of experience: Jan 04, 2026
Zenisha Chouhan
Very easy to rent my clothes

Very easy to rent my clothes, easy to manage alongside work.

5
Date of experience: Jan 04, 2026

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