Review Time
If you want a truly professional experience, El at Perfect Definition is the place to go.Right from the moment you walk through the door you feel confident that you are in good hands. Everything is explained clearly and El spends a lot of time working out the details of best shape and colour so that her clients are happy with the end result. She is also a lovely person. Personally I wouldn’t dream of going anywhere else.
Really happy with my permanent eyeliner. I've wanted to do it for such a long time and so happy I chose El to do my treatment. She is super professional and does an excellent job - tailored to how you would like the results to be. Very highly recommended, I will definitely come back
El was recommended to me 6 years ago for microblading and I have been returning since. She is very professional and delivers the natural polished look her city clients are looking for. Her attention to detail and safety is exemplary. Highly recommend.
I am really glad I went to Perfect Definition to get my eyebrows microbladed. Natalia was great when I was making my booking, she answered all my questions and took detailed information to make sure I was a good candidate for microblading. Then at my appointment El really took the time to make sure I was happy with a colour and shape for my brows and I'm really pleased with the results. El is also very thorough with her aftercare and she really cared about making sure I got good results. Overall a great experience.
I have seen El now about 5 times over several years for eyebrow microblading. I have thin blonde eyebrows and they are naturally a bit patchy and one sits higher than the other. El has a great eye for symmetry and drew the lines on in pencil so I could see and make sure I was happy before we went ahead. She has made them look so much more symmetrical but still they are subtle and look like my brows, so I felt confident going back to work after the session. Her aftercare is exceptional and the price for the initial session and a subsequent touch up is very reasonable for such a professional service which lasts for many months, and I simply wouldn’t trust anyone else with my brows. She is an expert in her field.
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El is a multi-award-winning Practitioner, with 33 national and global awards up to date in the fields of Microblading, Permanent Makeup, Scalp Micro Pigmentation (SMP), Medical Tattoo / Medical Micropigmentation she is a widely recognised as a leading expert in cosmetic and medical tattooing, both in UK and internationally. El is also a judge, demonstrator, speaker, and educator at UK and global conferences and events.
Several of her articles for the PMU industry have been published by the Society of Permanent Cosmetics Professionals (SPCP) & Team Micro, as well as Safety in Beauty.
El Truchan is also the owner of:
• Perfect Definition
• Scalp Micro Definition
• Perfect Supplies PMU & Tattoo
• and co-owner together with Natalia Kwiecinska of Perfect Definition Academy
El holds an international accreditation and is a member of SPCP and Royal Society of Medicine.
She has been a full-time Practitioner in the field of Permanent Cosmetics since 2014 and has been an educator since 2016. She has trained for the most prestigious academies: Nouveau Contour & KB Pro for 7 years.
El's expertise lies in exploring less-covered and less-known areas of permanent makeup while pioneering advanced techniques within the industry. She has a special focus on male eyebrows treatments, including microblading and permanent makeup solutions, demonstrating leadership by example and pushing boundaries to elevate the standards of the field. Additionally, she is at the forefront of developing innovative approaches, particularly in medical tattooing and restorative treatments like webbed toes and lost finger-nail and toenail medical tattooing.
Her commitment to safety has been recognised with one of the industry's most prestigious awards: Safety in Beauty - Best PMU Practitioner 2023.
El's original background is in the financial industry, where she worked as a stockbroker in London (2006-2014). Because of her professional background, she understands how to deliver well-created courses to people from all backgrounds.
ACHIEVEMENTS:
• Demonstrator @ UKPMU Conference April 2025 (upcoming) – Male Eyebrows (live)
• Speaker and Judge @ CISMN Monterrey Mexico (upcoming) 2025
• Ambassador @ Brazil Grandslam PMU Conference & Championship Nov 2024 and Live Speaker 2025
• Speaker and Demonstrator at Meeting of Minds, Team Micro SMP Conference October 2024 in NY (live)
• Demonstrator @ WULOP Ireland Sep 2024 (live) – Male Brows
• Speaker and Demonstrator at PMU Indonesia Festival August 2024 (live) - Male Eyebrows
• International Judge & Ambassador at ACPF ASIA Live July 2024 (live)
• Demonstrator at PMU WORLD STARS in Poland (live) Warsaw April 2024: Male Eyebrows
• Demonstrator at UK PMU Conference: Freckles & Beauty Spots : London September 2023
• Speaker, Demonstrator and Judge at Meeting of Minds, Team Micro SMP Conference 2023 in Manchester (live):
- Live Demonstration of Male Eyebrows Microblading & PMU
- Speaker: Unlocking the Path: Expanding from SMP to Other Male Treatments
• Speaker at WULOP Ireland 2023 (live) – Topical Anaesthetics
• Speaker at Team Micro Online 2023 – X Files Archives: The Mystery Behind the Topical Anaesthetics (online)
• Speaker at AAM 2023 (online) Webbed Toes Separator Medical Tattoo
• Demonstrator of the Webbed Toes Medical Tattoo on PMU Worlds UK June 2023 (online)
• Judge at the 5th Worldwide PMU Festival Japan 2023 (live)
• Demonstrator of Male Eyebrows procedure at Meeting of Minds by Team Micro, Global Conference and Awards October 2023 (live)
• Judge at the January 2023 PMU STAR Awards: Facial Features Restoration category (online)
• Speaker & Demonstrator: Male Microblading @ Team Micro LIVE SMP & PMU global Conference 2022 (online)
• Judge at Time to Shine UK - Permanent Makeup Competition & Awards 2021 by PMU Circle (live)
• Speaker at the Meeting of Minds International Scalp Conference 2021 - Infection Control (online)
• 2015, 2016 & 2017 - Live Demonstrator at Excel London & Olympia Beauty Shows for Nouveau Contour & KB Pro
AWARDS:
• Finalist Top 10 Global Best Natural Hairline – Meeting of Minds Awards 2024 New York
• Winner of BSA 2.0 ACPF Global Top30 Beauty Success Award 2024
• Winner of Safety in Beauty Awards - Best PMU Practitioner 2023
• Winner of English Hair & Beauty Awards 2022 unbeaten 3 years champion – Permanent Makeup Specialist of the Year
• Finalist Best Beauty Business of the Year 2022 - Safety in Beauty Awards
• 1st place GOLD Winner Microblading Specialist of the Year 2022 – British Hair & Beauty Awards 2022
• 1st place GOLD Winner Permanent Makeup Specialist of the Year 2022 – British Hair & Beauty Awards 2022
• 2nd place Silver Winner Scalp Tattoo Expert of the Year 2022- British Hair & Beauty Awards 2022
• 2nd place Silver Winner Medical Tattoo Expert of the Year 2022 – British Hair & Beauty Awards 2022
• 3rd place Bronze Winner Aesthetic Tattoo Artist of the Year 2022 – British Hair & Beauty Awards 2022
• Runner up Medical Nipple Areola Tattoo Artist of the Year 2022 – UK PMU Conference & Awards 2022
• Winner of Highly Commended Award: Best Beauty Business of the Year – Safety in Beauty Awards 2021
• 1st place GOLD Winner Microblading Specialist of the Year 2021 – British Hair & Beauty Awards
• 2nd Place SILVER Winner Permanent Makeup Specialist of the Year 2021 – British Hair & Beauty Awards
• Winner of London Prestige Awards 2020/2021 – Medical Micropigmentation Clinic of the Year
• Winner 3rd place Medical Areola Micropigmentation Artist of the Year 2021 UK ( MPUK21).
• Winner 3rd place Medical Micropigmentation Specialist of the Year 2020 – The British Aesthetics Awards
• Triple Finalist in the Micropigmentation UK (MPUK20) Awards in Scalp Micropigmentation, Areola Tattoo and Microblading categories
• Winner of English Hair & Beauty Awards 2019 – Permanent Makeup Specialist of the Year 2019
• Winner of London Prestige Awards 2019/2020 – Permanent Makeup Clinic of the Year
• Winner of London Hair & Beauty Awards 2019 – Permanent Makeup Specialist of the Year 2019
• Finalist in the Official Makeup Awards 2019 – Permanent Makeup Specialist of the Year
• Highly Commended Permanent Makeup Specialist of the Year 2018 – London Hair & Beauty Award 2018
Published Industry Author by SPCP and Team Micro
Key fighter for rights for showcasing the Medical Nipple & Areola tattoo treatments on social media platforms. It was previously banned by Facebook and Instagram until our most recent protest where the agreement was achieved of allowing Artists to post their transformations on their accounts.
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