missguided.co.uk

3.4
3.4 Based on 1.1K reviews

WE ARE MISSGUIDED. We are an empowering, bold and original online fashion brand, inspired by real life. We design and create product inspired by you - our customers, our friends - and the biggest global touch points: the catwalk and the hottest celebs. W...

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Average Rating

3.4

/
5

1.1K Reviews

5 Star
55%
4 Star
6%
3 Star
2%
2 Star
3%
1 Star
36%

All Reviews

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Review Time

Marijke Moriarty
I’ve been a Missguided customer for years and never had major issues until now. I recently returned

I’ve been a Missguided customer for years and never had major issues until now.

I recently returned a dress due to poor quality and bad fit. I followed their returns process exactly, met all criteria, sent the item back, and kept both postage and tracking receipts. However, their returns portal repeatedly failed when uploading the required images.

I contacted customer service multiple times via chat and email, but there is no way to speak to a real person. I only received automated or error responses, with no resolution.

Missguided have the returned item and my money, yet I still haven’t received a refund. Being stuck in an endless loop of chasing is completely unacceptable. I would not recommend ordering from them.

1
Date of experience: Feb 09, 2026
Nestor
Beware of pricing discrepancies

This service is quite deceptive; the prices of the items nearly double when placed in the cart. When I reached out, the responses were only via email with generic replies. It's important to be cautious about the pricing, as I feel misled. I provided them with screenshots showing the original prices, yet they continued to deny it. It was disappointing, especially since I was unaware during my initial order. At least the shipping was satisfactory.

1
Date of experience: Jan 10, 2026
AC28
Item arrived late, sizing completely wrong!

I received an item that took an extensive amount of time to arrive, and the sizing was completely inaccurate—it wouldn't fit even a doll! They accepted my return, and I have an email confirming that they received the item and that a refund was issued. However, after three weeks of back-and-forth emails, I still have not received my refund! The payment service closed the claim in their favor, even though they can see that the refund hasn’t been processed. This company has essentially taken my money, and since they are located overseas, further communication seems pointless. I have initiated a chargeback with my card provider. I strongly advise against purchasing from this seller—AVOID AT ALL COSTS.

1
Date of experience: Dec 06, 2025
Waznedd_v5
Satisfactory experience so far

This was my first time ordering from the company, and I received my items today. I wasn't aware they were shipped from overseas, which was unfortunate since I needed them by a specific date that has now passed. However, I'm pleased with everything I've gotten. The quality and fit are great. I've seen many negative reviews, but I genuinely have no complaints at this moment. I rated it 4 stars instead of 5 because I need to return 3 items that are too large, and I'm hoping that process goes smoothly. I used a payment service that will block the payment if there are issues, so I'm remaining optimistic based on my experience so far and would consider ordering again.

4
Date of experience: Dec 06, 2025
Avoid for refunds!

I received an item that took weeks to arrive, and the sizing was completely off—not even close! They accepted my return, and I have an email confirming that they received the item and processed my refund. However, after three weeks of back and forth emails, I still haven't received my refund! The payment service oddly closed the claim in their favor, stating I was refunded, even though they clearly haven't. It feels like I've been robbed, and since they are based overseas, continuing to email feels pointless. I've initiated a chargeback on my card. Do not purchase from this company—avoid at all costs!

1
Date of experience: Dec 06, 2025
EF19
Just plain disappointing...

1
Date of experience: Dec 04, 2025
Alberta Long
Terrible experience

If there was an option for zero stars, I would choose that! Their return policy offers three options for returning items, but you have to cover the cost yourself. They provide a name and address for returns, but it’s just a unit number! I requested to return via a postal service that doesn't require a receiver's name or email, but they won’t allow it. Most people would likely give up and keep the items, but I’m determined not to!

1
Date of experience: Dec 04, 2025
Reuben P.
Very poor customer service

This company has terrible customer service with no responses at all. There’s no contact number that works, and trying to return an item is a nightmare. They don’t even provide QR codes for returns when completing the label! It feels like a scam—definitely avoid!

1
Date of experience: Nov 27, 2025
Chad Reed
Disappointing shopping experience

Do not order from this company! You have to pay for your own return, create the label yourself, and contact the shipping company on your own. It’s a zero out of ten experience and very costly on top of already paying for shipping! They clearly don’t value their customers and are just looking to profit at every turn.

1
Date of experience: Nov 25, 2025
Jonas Butler
Steer clear!

Like many others, I had no idea the company is now owned by another brand. There was no indication that items are shipped from overseas, and the estimated delivery times are completely misleading. My items arrived late, were of poor quality, and customer service was dreadful. I found the exact same item at half the price elsewhere!

1
Date of experience: Nov 22, 2025

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Business Details

  • WE ARE MISSGUIDED. We are an empowering, bold and original online fashion brand, inspired by real life. We design and create product inspired by you - our customers, our friends - and the biggest global touch points: the catwalk and the hottest celebs.

    We are not fast fashion, we are rapid fashion, and with exclusive in-house designs and the freshest threads dropping every single day, we are the only one-stop shopping destination you need. We create a killer product offering for the dreamers, believers and night lovers at unbeatable price points, and take the risks no one else dares to take.

    We champion our customer and everything she stands for, and we want to instil a confident, positive and aspirational brand image she can come back to time and time again. With collections for every aspect of her non-stop lifestyle, and global competitive delivery, we’re here for when the good times roll.

    And most importantly, we believe shopping is a right, not a luxury, so we aim to deliver the biggest trends at the most affordable prices, on a global scale.

    We are Missguided, We are real. And we do things the Missguided way.
    See more

  • language https://www.missguided.co.uk

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