ufbdirect.com

3.7
3.7 Based on 60 reviews

UFB Direct invites you to elevate your savings rate with our High-Yield Savings account or our Premium Money Market account....

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Average Rating

3.7

/
5

60 Reviews

5 Star
52%
4 Star
10%
3 Star
8%
2 Star
5%
1 Star
25%

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Review Time

BAZZCH_58
Cody was awesome to work with...

Cody was awesome to work with he was patient, personable, knowledgeable, super helpful and pleasant. Probably the best banking customer assistance phone experiences I've had.

5
Date of experience: Jul 10, 2025
Patrick K.
Depositor Beware

Depositor Beware! You will likely NOT get the rate you think you will.The first month you get the promised rate, then it gets consistently lower. What reps advise you to do is check twice a month and call for the higher rate which takes them thirty seconds to do.It's legal per their disclosure, but I consider it a predatory practice and will be taking my money elsewhere.UFB Direct's disclosure states: Rate Information:• The interest rate and corresponding APY for savings and money market accounts are variable and are set at ourdiscretion.• Your interest rate and annual percentage yield may change.• Fees may reduce earnings.• At our discretion, we may change the interest rate on your account.• We may change the interest rate on your account at any time.• Interest rates and APYs for different balance ranges are listed on the Bank’s website. In other words, bait and switch is to be expected.

1
Date of experience: Nov 02, 2023
Agnes P.
Great Experience

Every time I have questions, UFB answers them quickly. Also, when they increased the rate on their high-yield savings acct, all I had to do is ask them to change my rate and it was done twice within a few minutes. I had money wired into the account with ease and no issues. A digital bank might seem different but they pay the highest rate and we have not had any issues thus far.

5
Date of experience: Sep 19, 2023
Bubby
For issues with rates unsolved check…

For issues with rates unsolved check and contact bio to resolved quickly.

4
Date of experience: Sep 19, 2023
Ealdwulf Foster
Overall very favorable experience since setting up account

Account was easy to set up, and the website is very easy to use. Online requests for info are promptly addressed, and my phone requests also have been efficient. Most important is the highly competitive interest earnings on the account - hard to beat with any other bank out there.

5
Date of experience: Sep 11, 2023
Oscar Foster
I love earning top dollar on my savings

I have been banking with UFB direct for several months, now. I love earning top dollar on my savings. It was relatively easy to connect my other bank accounts. The deposits take a few days to be credited, but the withdrawals are very fast.

5
Date of experience: Sep 06, 2023
AB82
While your institution purports to…

While your institution purports to enjoy high yield savings rates, it’s another thing to actually receive your published rates. I have been receiving a lower rate since April of this year, while receiving emails confirming a higher rate. I have reached out to your customer support only to be told they’re sorry and wish they could go back and adjust but they can’t. I see a number of reviews with this issue. As a result I plan to send a complaint to the Attorney General with documentation to request there view of this practice.

1
Date of experience: Sep 05, 2023
Flint
Great interest rate!

UFB Direct is easy to work with and a great place to earn interest on my money and feel safe and secure.

5
Date of experience: Sep 04, 2023
RegretfulExpert30
very high interest rate 5.12% APR …

very high interest rate 5.12% APR /5.25% APY

5
Date of experience: Sep 03, 2023
I’ve called several times to speak to a…

I’ve called several times to speak to a manager about my interest rate. They email me the higher interest of 5.25% but yet I only got 4.50%. No manager will get on the phone nor call you back. I was told I have to call for the higher rate. Why do they email me it and not deliver. Very disappointed with how they treat their existing customers. Poor service.

1
Date of experience: Sep 02, 2023

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Business Details

  • UFB Direct invites you to elevate your savings rate with our High-Yield Savings account or our Premium Money Market account.

  • language https://www.ufbdirect.com

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